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PayPal Tests Incentives to Bolster Venmo Debit Card Adoption

Payments

Fintech / Payments 16 Views

PayPal is using cashback incentives to grow its Venmo debit card user base, an anchor that could help the company monetize Venmo over the longer term. This month, PayPal began offering new Venmo debit card users a 5 percent cashback incentive (up to $20) on grocery purchases made with the Venmo debit card before June […]
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